Coming mid-Aug '10 - The New Look of NextStage
Comment Du Jour
Marketing research methodologies that rely on questionnaires and standard surveys are inherently loaded with biases and errors related to the sampling frame, the survey instruments, the interviewers and the fact that the respondents know that they are being evaluated. NextStage is truly a non-biasing research tool with a lot of validity and reliability because it is based on non-conscious responses to information. This methodology offers a lot of advantages over traditional methods to evaluate the appeal and the benefits of a web site. - Eric Drouart, Former VP, International Operations, Bristol-Myers Squibb
(more Comments)
Trainings:
Tool Users: The last language engine update was 10amET, 31 Jan 10.
|
|